Privacy Policy

Last Updated: February 26, 2025

Thank you for visiting ikiru ("we," "us," or "our"). We develop and operate multiple applications including Sculpt (fitness coaching) and Vibe Check (social profile analysis). This Privacy Policy describes how we collect, use, and share information from users of our website and all of our applications (collectively referred to as "Services").

1. Information We Collect

Personal Information: We may collect personal information that you voluntarily provide when you interact with our Services, such as:

  • Name, email address, and account credentials
  • Profile information and photos you upload
  • Fitness metrics, goals, and workout history (for Sculpt)
  • Social media screenshots and profiles (for Vibe Check)
  • Communication preferences and feedback

Non-Personal Information: We automatically collect non-personal information such as your IP address, browser type, device information, app usage statistics, and analytics data. This data helps us understand how users interact with our Services and improve them.

Fitness and Health Data: For Sculpt users, we may collect health and fitness-related information such as weight, height, workout performance, and physical activity metrics. This information is used to provide personalized fitness recommendations and track your progress.

Sensitive Information: We may process sensitive information with your explicit consent, such as:

  • Biometric data from images (for Vibe Check)
  • Physical characteristics and fitness levels (for Sculpt)

This information is used solely to provide AI-based analysis and personalized services.

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our Services, including AI-powered fitness coaching and profile analysis
  • Create and update your account and user profile
  • Process transactions and manage your subscription(s)
  • Deliver personalized content, recommendations, and features
  • Communicate with you about updates, promotions, and service-related issues
  • Analyze usage patterns to enhance user experience and optimize app performance
  • Conduct research and development to improve our AI algorithms and features
  • Ensure security, prevent fraud, and debug/troubleshoot issues
  • Comply with legal obligations and enforce our terms

3. Sharing Your Information

We may share your information with:

Service Providers: We may share personal information with third-party service providers who assist us in operating our Services, including cloud storage providers, payment processors, analytics services, and AI technology partners. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

Legal Requirements: We may disclose your information if required by law, or if we believe such action is necessary to comply with legal processes or protect the rights, property, or safety of ikiru, our users, or others.

Business Transfers: If ikiru is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

With Your Consent: We may share your information with third parties when you explicitly consent to such sharing.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect non-personal information about your browsing and app usage activities. These technologies help us provide a better user experience by remembering your preferences, tracking how you interact with our Services, and delivering targeted content. You can control the use of cookies through your browser settings, but disabling them may affect your experience.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no online or mobile service can be completely secure, so we cannot guarantee absolute security. We regularly review and update our security practices to enhance protection of your data.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. This typically includes the duration of your account with us and a reasonable period thereafter. You may request deletion of your account and associated data at any time, subject to our legal obligations to retain certain information.

7. Children's Privacy

Our Services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we learn that we have collected personal information from a child under 18, we will delete that information promptly. If you believe we may have collected information from a child under 18, please contact us.

8. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or incomplete information
  • Delete your personal information
  • Restrict or object to certain processing of your data
  • Receive a copy of your information in a structured, machine-readable format
  • Withdraw consent at any time (where processing is based on consent)

You can exercise these rights by:

  • Using the privacy settings within our apps
  • Contacting us at hello@ikiru.ai
  • Following the instructions in our communications

We will respond to your request in accordance with applicable law and within a reasonable timeframe.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have data protection laws that are different from those in your country. We ensure appropriate safeguards are in place to protect your information in compliance with applicable laws when transferring data across borders.

10. App-Specific Privacy Considerations

Sculpt App: Our fitness application collects and processes health and fitness data to provide personalized coaching. This data remains private by default, and you control sharing options within the app. AI analysis of your fitness data is performed to create customized workout plans and progress tracking.

Vibe Check App: Our social profile analysis application processes images and content you upload to provide AI-powered ratings and feedback. The app may analyze visual elements including profile aesthetics, composition, and style. You control what content is uploaded and analyzed. Rating results can be shared at your discretion.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. The updated version will be posted on this page with the "Last Updated" date. For significant changes, we will provide a more prominent notice or email notification. We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting your information.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at hello@ikiru.ai.